Dubai Sports Society is the ultimate destination for sports enthusiasts, located in the lively community of Mirdif, Dubai. This vibrant destination offers a wide array of sporting, wellness, training, entertainment, and sports retail options all conveniently housed under one roof. At the heart of this dynamic community lies the multipurpose sports and ice rink arena, a major attraction for sports lovers.

The Ice Rink at Sports Society Mall captivates sports enthusiasts with its impressive capacity, accommodating over 500 people on the floor and seating more than 5,000 spectators. Visitors can revel in the joy of ice skating, enhance their skills through expert-led courses, and experience the exhilaration of this beloved winter sport.

Semnox signed up with the task of catering to Ice Rink’s requirements and successfully implemented the Tixera solution in two phases to address the venue’s needs. The first phase involved the installation of ticketing counters, enabling the issuance of entry tickets and receipts to guests. In the second phase, access gates were installed, and guests were provided with disposable barcoded wristbands for entry. Furthermore, visitors could conveniently book learning classes and purchase tickets through Tixera’s online ticketing website.

The key components of Semnox’s successful implementation are as follows:

• Barcoded entry ticketing system that allocated available slots on the nk, ensuring efficient access control and capacity management across five point-of-sale (POS) terminals at the ticketing counters.
• Automated entry process facilitated by five lane swing barriers powered by XCESS barcode scanners. Visitors gained access to the rink by validating their wristbands at the gates.
• Online ticketing platforms powered by Semnox, allowing visitors to effortlessly book tickets and coaching sessions.
• Booking of coach-driven training sessions distributed across weeks or months using RFID tags.
• Integration of customer relationship management tools to enhance the overall customer experience.
• Implementation of an online reporting tool offering over 100 comprehensive reports for operational, financial, and accounting purposes.

Semnox’s implementation has revolutionized the Ice Rink team’s ability to provide a seamless and enjoyable experience for visitors. It encompasses seamless ticketing, efficient entry management, online bookings, coaching sessions, enhanced customer experiences, and comprehensive reporting.

The results of Tixera’s venue management system implementation have been remarkable:

• Streamlined operations and increased sales through multiple channels, including ticketing counters and online platforms.
• Effective queue management at the ticketing counters, ensuring smooth and efficient customer service.
• Provision of a wide range of services to customers, such as entry tickets, training courses, and membership packages.
• Seamless online ticketing platforms, enabling visitors to make purchases using their credit cards.
• Easy access to data reports for the operations and management team, facilitating effective analysis and decision-making.

Tixera venue management system has breathed new life into the Dubai Sports Society, empowering them with timely information and efficient decision-making capabilities. The user-friendly interface of Tixera has allowed all staff members, regardless of their technical proficiency, to seamlessly adapt and accomplish tasks effortlessly. With effective attractions management, automated validation processes, diverse service offerings, and comprehensive online ticketing platforms, Dubai Sports Society is all set to consistently deliver exceptional experiences to its visitors. Additionally, easy access to data reports equips the operations and management team with valuable insights for effective analysis and decision-making.