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14 May

Tixera’s Attraction Booking Software: Maximizing Your Summer

Maximizing the Summer Season with Tixera’s Attraction Booking Software

As the attractions industry sees a surge in demand around this time each year, the importance of efficient attraction booking software like Tixera’s Park Solutions becomes a key feature for managing the influx of visitors. No matter how busy your venue gets, it’s important to create a sense of ease for everyone who walks through the entrance to ensure a pleasant experience from beginning to end. Attraction booking software can transform your summer operations, highlighting key features that can alleviate the stress of the busy season.

Online Ticketing Platforms vs. Attraction Booking Software

Are you asking yourself, “Isn’t that the same?” The answer is related but not the same. Think of attraction booking as an extension of your online ticketing. Guests purchase tickets for your theme park or waterpark, then ADD to their experience by booking a selected time to enjoy popular attractions within the venue. This additional feature helps operators and staff maneuver through access control, overcrowding at popular attractions and seasonal peaks by assisting with the flow around the park. There are three benefits to your daily operations with this feature:

  • Streamlined Ticketing and Reservations
  • Enhanced Guest Insights and Revenue Generation
  • Operational Efficiency and Security

Streamlined Ticketing and Reservations

Venues that allow reservations and slot-based bookings during their purchase journey online can help create a more enjoyable experience for visitors. The use of scheduling at popular shows and attractions within the venue reduces the need for guests to wait in long lines giving them more freedom to explore creating a better overall value to the guest. It also provides:

  • More efficient online ticket sales and reservations onsite and by phone.
  • Tixera’s system allows guests to complete bookings with minimal clicks, driving revenue through upsells and cross-sells.
  • Real-time capacity views across multiple channels ensure optimal resource allocation.

Enhanced Guest Insights and Revenue Generation

One of the biggest benefits of using attraction software is the ability to gather valuable data and insights about your guests BEFORE they even arrive. This gives operators a jump start on and provides an opportunity to increase revenue by bundling deals and VIP experiences. You can:

  • Capture valuable guest data for enhanced customer insights and informed decision-making.
  • Track guest behavior, preferences, and visit frequency.
  • Empower your venue by implementing targeted marketing strategies and revenue-generating upselling options.

“The Tixera System has been reliable in allowing us to manage all transactions and in generating reports for our tenants inside the premises, as well as our accounting team.” – Erwin Wijaya, Partner at Lembang Park and Zoo.

Operational Efficiency and Security

In addition to providing a better guest experience and generating revenue, attraction software can also help with daily, better control of the overall venue flow and improve security measures. Operators can:

  • Streamline staff schedules, inventory, and equipment management.
  • Reduce wait times, ensuring access to attractions for all guests, and enhance overall satisfaction.
  • Offer enhanced security features, including ticket authentication and fraud prevention.
  • Integrate with leading OTAs by expanding venue reach and providing a seamless operation.

“The response from our customers and staff after the system’s implementation has been very positive, with great customer feedback and staff finding the system easy to use after initial training,” said Jimmy Jones, Chairman of Great Yarmouth Pleasure Beach. “Overall, we have been very pleased with the Semnox implementation and support. The system has proven to be very efficient and a great benefit to our business.”

By utilizing an attraction ticketing platform, venues can offer online reservations and ticket sales, gather valuable data about their guests, generate revenue through upselling options, and enhance security and operational efficiency.

ashish ks author photo
Ashish KS
Business Head, Parks & Attractions at Tixera

Ashish KS heads Parks and Attractions Business at Semnox with two decades of experience in Software Technology Solutions. He holds a Bachelors in Technology and has a proven track record of success in designing and implementing software technology solutions for Theme Parks, Water Parks, and Amusement Businesses., Water Parks and Amusement Business’. Ashish is deeply passionate about developing cutting-edge solutions for the Amusement Industry.

Tixera

Ashish KS heads Parks and Attractions Business at Semnox with two decades of experience in Software Technology Solutions. He holds a Bachelors in Technology and has a proven track record of success in designing and implementing software technology solutions for Theme Parks, Water Parks, and Amusement Businesses., Water Parks and Amusement Business’. Ashish is deeply passionate about developing cutting-edge solutions for the Amusement Industry.

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